ABOUT US
Above all, we are a community. A community of women who, not only are interested in being financially independent, but also who want to empower and enrich other women's lives. We want to not only share educational content, but also the experiences other women are having, the challenges they are facing, the goals they are achieving.
For us to learn together.
For us to grow together.
We are herFinancialFreedom.
Join us in this journey!
OUR FOUNDER
"More freedom of choice and peace of mind when you unlock your (financial) potential."
Cristina Jaeger, with over 14 years of experience in Wealth Management across Europe and Asia, is an expert in guiding clients to achieve their financial goals. As an economist and finance expert, she has worked closely with wealthy families and entrepreneurs, gaining deep insights into their financial concerns and providing tailored solutions.
Confronted with the challenging statistics of women's financial independence and the lack of confidence and knowledge in her female networks, Cristina redirected her focus to Female Finance. She is dedicated to closing the gender wealth and investing gap by empowering women through financial literacy. Recognizing that financial education is essential for security and autonomy, Cristina helps women build the knowledge and confidence they need to lead independent lives.
Her efforts provide a safe space for women to access financial literacy and wealth-related topics, fostering growth and empowerment within the community.
MEET THE TEAM
Dedication. Expertise. Passion.
These are the herFinancialFreedom team! They are the ones that make it all possible.
Ronn Magpayo
Head of Operations & Client Experience
Ronn leads systems, operations, and client journeys with precision and care. Before stepping into the virtual industry over two years ago, she built her career in aviation across the Philippines, Oman, and Croatia — experience that sharpened her adaptability and global perspective. She ensures herFinancialFreedom clients enjoy seamless processes and an empowering experience at every step.
What impact do you hope to make through your work at hFF?
"I aim to contribute to a movement where women normalize money conversations and own their voice around wealth — proving that handling money isn’t just possible, it’s powerful."
Laura Kusnier
Head of Brand Strategy & Sales
Laura joined herFinancialFreedom in 2024 and wears many hats as copywriter, marketing strategist, and head of sales. With a background in economics and marketing from Germany and now calling Bali her home, she brings both analytical know-how and a global, creative perspective to the team. Beyond her love for words and strategy, she’s passionate about finance, investing, and connecting with inspiring people around the world.
What impact do you hope to make through your work at hFF?
“For me, starting to invest early was a game changer — it gave me calmness, peace of mind, and, honestly, a lot more confidence in myself. That’s exactly what I want other women to experience: to feel that spark of courage and bloom into self-assured, independent decision-makers. The world needs more young women who don’t wait around for someone else to handle their money — they just start, even if imperfectly. And if I can play a part in that shift, I’ll call it a win.”
Yash Lapay
Social Media & Community Support
Yash helps herFinancialFreedom by creating social media graphics and supporting outreach to grow the community. Coming from a background in hospitality and customer service, she shifted to digital marketing to keep up with the fast-changing times.
What impact do you hope to make through your work at hFF?
I’m passionate about helping women become more aware of how to manage their money, from simple steps like budgeting to investing and building wealth. It’s something we don’t usually learn in school, but it’s so important. I want women to see that it’s simple, doable, and absolutely achievable. At the end of the day, you’re stronger than you think, and women are always more capable than they believe.
Roseline Ayantunji
Strategy and Operations
Rose supports strategy and operations at herFinancialFreedom, focusing on workflows, systems and team alignment. She helps track KPIs, streamline processes and data driven decision making.
What impact do you hope to make through your work at hFF?
Through my work, I hope to create structures that not only drive growth but also empower more women to achieve financial freedom.
Julia Hinger
Meta Ads strategist
Julia is a social media and Meta Ads strategist who supports herFinancialFreedom with campaign strategy, technical setup, and performance optimization. She combines a data-driven approach with creative storytelling to make financial education accessible to more women.
What impact do you hope to make through your work at hFF?
Through my work with hFF, I hope to help more women discover the power of investing and financial independence. By reaching them with the right message at the right time, I want to make financial freedom feel less complicated and more achievable. Because every woman deserves the tools to build lasting wealth.
ABOUT US
Above all, we are a community. A community of women who, not only are interested in being financially independent, but also who want to empower and enrich other women's lives. We want to not only share educational content, but also the experiences other women are having, the challenges they are facing, the goals they are achieving.
For us to learn together.
For us to grow together.
We are herFinancialFreedom.
Join us in this journey!
OUR FOUNDER
"More freedom of choice and peace of mind when you unlock your (financial) potential."
Cristina Jaeger, with over 14 years of experience in Wealth Management across Europe and Asia, is an expert in guiding clients to achieve their financial goals. As an economist and finance expert, she has worked closely with wealthy families and entrepreneurs, gaining deep insights into their financial concerns and providing tailored solutions.
Confronted with the challenging statistics of women's financial independence and the lack of confidence and knowledge in her female networks, Cristina redirected her focus to Female Finance. She is dedicated to closing the gender wealth and investing gap by empowering women through financial literacy. Recognizing that financial education is essential for security and autonomy, Cristina helps women build the knowledge and confidence they need to lead independent lives.
Her efforts provide a safe space for women to access financial literacy and wealth-related topics, fostering growth and empowerment within the community.
MEET THE TEAM
Ronn Magpayo
Head of Operations & Client Experience
Ronn leads systems, operations, and client journeys with precision and care. Before stepping into the virtual industry over two years ago, she built her career in aviation across the Philippines, Oman, and Croatia — experience that sharpened her adaptability and global perspective. She ensures herFinancialFreedom clients enjoy seamless processes and an empowering experience at every step.
What impact do you hope to make through your work at hFF?
"I aim to contribute to a movement where women normalize money conversations and own their voice around wealth — proving that handling money isn’t just possible, it’s powerful."
Laura Kusnier
Head of Brand Strategy & Sales
Laura joined herFinancialFreedom in 2024 and wears many hats as copywriter, marketing strategist, and head of sales. With a background in economics and marketing from Germany and now calling Bali her home, she brings both analytical know-how and a global, creative perspective to the team. Beyond her love for words and strategy, she’s passionate about finance, investing, and connecting with inspiring people around the world.
What impact do you hope to make through your work at hFF?
“For me, starting to invest early was a game changer — it gave me calmness, peace of mind, and, honestly, a lot more confidence in myself. That’s exactly what I want other women to experience: to feel that spark of courage and bloom into self-assured, independent decision-makers. The world needs more young women who don’t wait around for someone else to handle their money — they just start, even if imperfectly. And if I can play a part in that shift, I’ll call it a win.”
Yash Lapay
Social Media & Community Support
Yash helps herFinancialFreedom by creating social media graphics and supporting outreach to grow the community. Coming from a background in hospitality and customer service, she shifted to digital marketing to keep up with the fast-changing times.
What impact do you hope to make through your work at hFF?
I’m passionate about helping women become more aware of how to manage their money, from simple steps like budgeting to investing and building wealth. It’s something we don’t usually learn in school, but it’s so important. I want women to see that it’s simple, doable, and absolutely achievable. At the end of the day, you’re stronger than you think, and women are always more capable than they believe.
Roseline Ayantunji
Head of Brand Strategy & Sales
Rose supports strategy and operations at herFinancialFreedom, focusing on workflows, systems and team alignment. She helps track KPIs, streamline processes and data driven decision making.
What impact do you hope to make through your work at hFF?
Through my work, I hope to create structures that not only drive growth but also empower more women to achieve financial freedom.
Julia Hinger
Meta Ads strategist
Julia is a social media and Meta Ads strategist who supports herFinancialFreedom with campaign strategy, technical setup, and performance optimization. She combines a data-driven approach with creative storytelling to make financial education accessible to more women.
What impact do you hope to make through your work at hFF?
Through my work with hFF, I hope to help more women discover the power of investing and financial independence. By reaching them with the right message at the right time, I want to make financial freedom feel less complicated and more achievable. Because every woman deserves the tools to build lasting wealth.